B-School Review: Is Marie Forleo's B-School Worth It?

Reading a B-School review usually means the waitlist emails have started and the enrolment date is circled. This page is for people who want the refund clause and the payment-plan terms in front of them before the cart opens.

B-School is Marie Forleo's online business course, sold since 2011 by Marie Forleo International, Inc. of New York. On 9 November 2026 the main live session was sold out with a waitlist open, while a self-guided version could still be bought: its enrolment page showed $1,497 after a $500 discount, or six payments of $267, and the checkout we loaded showed $1,997. The "100% Action Taker's Money Back Guarantee" works inside 14 days, needs you to send completed coursework, and leaves the refund at the company's "sole discretion". We found no regulator action or lawsuit involving Forleo or B-School.

What you get

The enrolment page lists "6 Core Modules, 9 Custom AI Tools, Templates + Fun Sheets + Checklists, 13 Bonus Trainings" and "Lifetime Access". The modules cover choosing a business idea and an ideal customer, building offers, marketing, sales pages and a simple website and tech setup.

Two details from the purchase terms change what "lifetime" means. Lifetime access is to "the current version of B-School" for "as long as the course exists", and the AI tools last "1 year from date of purchase". B-School Pro, the tier with weekly live group coaching by B-School mentors, was sold out on 9 November 2026. The site's FAQ says neither tier includes direct access to Forleo.

What it costs and the refund policy

Facts as of November 2026. Sources: the sales page and refund terms.

• B-School (self-guided): $1,497 on the enrolment page after a $500 discount; the checkout showed $1,997
• Payment plan: 6 monthly payments of $267 ($1,602 in total), which cannot be cancelled
• B-School Pro (with live group coaching): $1,997 or 6 payments of $367, sold out with a waitlist

Prices as of November 2026, from B-School's pricing page.

The prices on the page and at checkout did not match when we looked. The purchase terms, written for the Winter 2026 session, set the total at $1,497 paid in full, or six payments of $267 "totaling $1602". If the checkout shows $1,997, ask support which price applies before you pay. Add-ons offered at checkout, such as a $47 marketing campaign, are excluded from refunds.

The refund terms say that if you email your coursework to billing@marieforleo.com in time, "we may, in our sole discretion, refund the money you've paid us under this Agreement, less any external fees (e.g., credit card processing fees that we incur)". The deadline is "11:59pm Eastern U.S. time on the 14th day after your purchase." The marketing copy is looser ("We'll refund you, in full. No gimmicks"). Read the terms as the contract.

The payment plan is a full-price commitment. The terms say B-School "is not a subscription payment model that can be canceled". A missed payment revokes your access three days after the card declines, and after 60 days delinquent the company may report the balance to a credit bureau or collection agency.

Who is behind it

Marie Forleo graduated from Seton Hall University in business finance in 1997, founded Marie Forleo International in 2009, and launched B-School in May 2011 with Laura Roeder, who is not named in its current marketing. Her book "Everything Is Figureoutable" (2019) reached number one on the New York Times list. She hosts MarieTV and a podcast, both free. The sales pages say B-School has taught "80,000+ entrepreneurs" in 171 countries, the seller's own figures. Our Marie Forleo guru review covers her record in more detail.

Controversies and complaints

We found no FTC or state attorney general action, and no lawsuit, involving Forleo, her company or B-School as of 9 November 2026. The BBB rated Marie Forleo International A+ with no complaints in three years.

The clause to know about is section 3 of the purchase terms, "Non-disparagement": buyers agree not to make any communication "designed to disparage the Company, B-School, or Marie Forleo". The FTC's guidance on the Consumer Review Fairness Act says that law voids form-contract terms that restrict customers' honest reviews. Whether that law applies to this clause is a question for a court.

The site's FAQ carries an earnings disclaimer: "we cannot guarantee your success, results, or income level". The terms add that nothing in the programme "is a promise or guarantee to you of future earnings."

What buyers report

Trustpilot's page for marieforleo.com showed 2.7 from only six reviews on 9 November 2026, unclaimed by the company. The latest, from September 2026, called it "Not what I expected" and too general; an October 2023 review was headed "Be Aware Of The Payment Plan" after a collections threat.

Reddit opinion is mixed. A January 2024 r/LifeCoachSnark thread asking what happened to B-School included the reply "Too basic, outdated, not enough tactical info. But damn, she could market." A July 2025 post in the same forum said it was "Very simple information that isn't worth 2500 bucks." Buyers who liked it point to the ideal-customer work, the structure and the production quality, and some call it worth it as a first course.

Who it suits and who should skip it

It can suit a new coach, creative or service business owner who wants one structured first course on offers and marketing, and will do the coursework inside the 14-day window so the refund stays open. The production and the AI tools for drafting copy are the parts free content does not give you.

Skip it if you already run a business with paying customers, since buyers with experience most often call it basic. Skip the payment plan if a missed month would be hard to cover, because the plan cannot be cancelled and late balances can go to collections.

Cheaper ways to get the same result

Forleo's MarieTV archive and her book cover her mindset and marketing basics for the price of a paperback. The step most courses leave for later, getting a first paying customer, works best through people you can already reach: past employers, colleagues and local businesses. Our guides to course creation and AI automation services cover two first offers. For a launch-focused course, see our Product Launch Formula review.

If you want a service to sell this month, with the outreach scripts written:

AI Automation Agency Starter Pack: pay what you want, from $0. Five starter AI automation services with no-code walkthroughs, five client proposal templates, a pricing guide, and cold email, LinkedIn and local-business outreach scripts for a first client. Why so cheap? It is a digital download, written once and shared with everyone who wants it, so there is no live event, sales team or monthly platform to fund. We would rather you get a first result than buy another course. We are rooting for you. Who it is for: People who will send the outreach messages this week. If you want income without doing client work, skip it.